SWAGGER US Launch Party

This past Thursday, March 15th New York was in full effect as music bumped throughout Stereo. Hip-Hop heavyweights like Just Blaze, DJ Soul, & Clark Kent contributed to the musical landscape as they held down the 1s and 2s. Folks from Lemar & Dauley, Alife, Laced Magazine, Stacks & Bundles, Kilo Goods, Belchez, Scott On The Rocks, Flight Club, A.L.I.E.N., Nom De Guerre and more were in attendence. And performances from Kanye West and Lupe Fiasco solidified that this event was Big Business.

The event was to kick-off the US Launch of Japanese brand, SWAGGER. SWAGGER founders Big O and Iggy were in attendence with the rest of the SWAGGER family, to celebrate what is only the beginning to bringing the swagger back to the streets of the U.S. (By the amount of times I've just mentioned SWAGGER, I think it's clear that we love SWAGGER...haha)

Here are the pics from the event courtesy of Johnny Nunez of Nubuzz Photos